Store attendants welcome the first customers of the day as doors open at the Mitsukoshi department store, operated by Isetan Mitsukoshi Holdings Ltd., in the Nihonbashi district of Tokyo on June 29. | BLOOMBERG This is one of a series of observations I've gathered from a short time in Japan, and even in that short span of time, I've learned countless lessons that I would love to see more in the Western world and will be using it more here in CXD Labs. It was 10.35pm and we we

McKinsey and Company recently released a report they've been conducting since 2008 (US Consumer Sentiment Survey), the report I've enjoyed reading in particular is the "Meet today's American consumer", discussing certain consumer behaviours based on the current economic climate in US (and comparing certain elements with global trends). In CXD Labs, we love research reports like these - however, throughout reading the report we were wondering how these statistics and findings